The Future of Resident Feedback: How Kipsu Provides the Solution

Build stronger community connections with real-time feedback

By:

Louise Rosenbaum

Published:

November 13, 2024

We’ve recently discussed the outdated methods of gaining resident feedback and how traditional multifamily surveys are not providing the insights needed to make key decisions. Thankfully, Kipsu offers a more effective solution through real-time feedback. By enabling conversational, human-centered interactions, Kipsu empowers property managers to capture meaningful resident feedback instantly, addressing the shortcomings of traditional surveys in multiple ways:

1. Real-time, actionable feedback 

One of the biggest issues with traditional surveys is the delay between collecting feedback and taking action. These surveys often require weeks or even months to process responses, leaving property managers to react to concerns that may have already escalated into real problems. In contrast, Kipsu gathers feedback in real time, enabling property managers to address resident concerns immediately—whether it’s a maintenance issue, a community event suggestion, or general property feedback. With Kipsu, no opportunity is missed, fostering trust and satisfaction as residents see their concerns resolved promptly.

By providing the tools to maintain strong communication and resolve issues quickly, Kipsu enables property management staff to create a more positive and responsive living experience, transforming feedback from a retroactive process into a proactive dialogue.

2. Higher response rates

Survey fatigue leads to low engagement, and Kipsu combats this by integrating feedback into natural, everyday conversations. By allowing residents to communicate through text messaging, where they’re already comfortable and engaged, properties are able to generate higher response rates. Instead of feeling overwhelmed by long, impersonal questionnaires, residents participate in quick, conversational exchanges that are both convenient and impactful.

With Kipsu's microsurvey strategy, residents receive just one open-ended question, making it easy to respond. As we like to say, 'the new survey is no survey.' This human-centered approach makes feedback feel like a meaningful dialogue rather than a tedious task.

3. A more human, personalized experience

Your property management team provides more than just data—they offer a human connection. By giving your team more opportunities to personalize their interactions with residents, they can engage in a more approachable and authentic way.

Leveraging Kipsu helps facilitate two-way conversations, enabling residents to express concerns or give praise in real-time. This ultimately leads to stronger relationships between staff and residents. A more personalized interaction can help foster a sense of community, reducing turnover and increasing overall satisfaction. Unlike traditional surveys, where it’s clear you're talking to a computer, Kipsu creates a genuine human connection. When feedback feels like a real conversation, residents are more likely to be open and honest, which leads to more valuable insights for your team.

4. Understanding resident sentiment for stronger community connections

Your team gains powerful insights into resident sentiment through Kipsu’s personalized feedback. By highlighting areas where your team excels and identifying opportunities for improvement, Kipsu empowers you to make informed changes based on real-time resident interactions.

Unlike traditional surveys, which attempt to fit everyone into the same mold by asking standardized questions, Kipsu’s approach is tailored to what matters most to each resident. This means that the feedback you receive is more relevant and actionable, offering deeper insights into their true feelings and experiences.

By focusing on what really matters to your residents, Kipsu helps your team make informed decisions that enhance the living experience and drive resident satisfaction.

Bottom line: turning feedback into action

By capturing real-time, meaningful feedback, Kipsu provides your team with actionable insights that reveal resident sentiment, helping you understand what’s working well and where there’s room for improvement. Unlike traditional surveys, Kipsu’s conversational approach hones in on what truly matters to each resident, enabling a deeper connection to their experiences and concerns. With these insights, property management can make thoughtful, data-driven decisions that enhance satisfaction, build trust, and foster a connected, vibrant community. Ultimately, Kipsu transforms feedback from a reactive task into a proactive strategy for creating a better living environment.

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