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As we close in on the end of 2025, we can reflect on the growing and new preferences guests have in the full-service hospitality industry. Many travelers are already planning their 2026 vacations, so hotels should be ready to cater to the current trends. What are they looking for in their next vacation? What do they expect from their experience? What activities and amenities are they investing in? Here are five trends we anticipate for the next year.
Hoteliers know that reputation is everything. A strong reputation from positive reviews brings hotels guest loyalty and an increase in revenue. Adversely, even one negative review can bring a hotel increased costs to repair their reputation. How much does a negative review cost? It isn’t just a simple loss of a booking or a comped room; it can cost you much more.
One of the biggest challenges hotels face is employee retention. Not only does a heavy turnover negatively impact your service, team efficiency, and satisfaction scores, it negatively affects your revenue, too. This is why employee satisfaction is an imperative part of your bottom line. Hotels have been optimizing their tech resources as small yet effective tools to curb turnover.
July 15, 2024
We’ve all encountered either first or second-hand the stress of a wedding. From the overbearing mother-of-the-bride to unexpected rain showers, it’s quite normal for the bride and groom to look forward to the moment after they say I do. So whether they are having the wedding at your hotel or spending their honeymoon there, there’s nothing newlyweds appreciate more than smooth sailing when it comes to hotels. Here are ten ways you’ll be sure to wow the couple and help get their marriage started on the right foot.
July 8, 2024
May through October is peak wedding season, and we are currently in the thick of it. It can be a stressful time of year not only for brides and grooms, but also for the hotels involved in their special days. Thankfully, there are ways that can help your property run smoothly. By using tags and the outreach feature in your guest messaging software, your team can send targeted group messages that keep guests and staff connected and coordinated on the “day of ''.
June 19, 2024
Hotels are grappling with the challenge of losing revenue to online travel agencies (OTAs), a long-standing issue exacerbated by the hefty commissions these agencies take. Despite the perceived convenience associated with OTAs, hotels are recognizing the urgency of reclaiming direct bookings. To address this, leveraging platforms like Facebook Messenger and Apple Business Chat for seamless communication, combined with robust loyalty programs, emerges as a strategic solution.
June 18, 2024
A fast-growing addition in the hospitality industry, guest messaging digitally connects guests directly with hotel staff. Via text and other channels, guest messaging leads to higher overall ratings, more direct bookings, and increased staff efficiency.
June 10, 2024
Millennials and Gen Z are reshaping the travel industry with more unique preferences than previous generations. They are a tech-savvy population, looking to immerse themselves in new cultures and create personalized vacations. Let’s dive deeper into the preferences and behaviors of Millennials and Gen Z travelers, and how guest messaging meets the expectations of this important demographic.
April 15, 2024
One topic of conversation that reaches across all regions and types of people is the weather. Now that spring has sprung, we wanted to see what people were saying about the weather through Kipsu. These are real conversations but have been anonymized for privacy. Take a look below to read convos about anything from snow to rain to sunshine!
April 8, 2024
This year’s solar eclipse will likely be 2024’s biggest event in the U.S., bringing in over an estimated 1 billion dollars in revenue for the regions where the total eclipse will appear. While these numbers are exciting, it’s important to remember that this increase in incoming tourism will also lead to an increase in demand on the staff at hotels in the area.
March 12, 2024
Guest service is arguably the most important part of the hospitality industry—ensuring guests have what they need and feel comfortable asking for it if they don’t. But now that texting is preferred over calling, hotels have to make sure they’re providing the right channels for open communication.With hospitality texting, guests can easily text in requests or questions, and hotels can even prompt guests to tell staff what they need with the mid-stay message. These status checks are a great tool to improve brand survey scores and boost your guest engagement. Let’s dive into the mid-stay check-in and ways you can implement it at your hotel.
Explore Minneapolis like a local! Kipsuvians' describe their top picks for art galleries, lakes, sporting events, and more.
May 17, 2019
Kipsu’s newest case study highlights its growing international presence and the specific impact guest messaging has made on hotels’ daily operations.
April 30, 2019
“Kipsu has enabled us to meet guests where they are and reach them through their preferred channels. Digital messaging ensures our teams capture feedback during the stay, before it reaches online outlets.” - Cyndi McDonald, Atrium’s VP of Brand Relations & Quality Assurance
March 27, 2019
...And How to Handle the Cons Like a Pro!
March 15, 2019
...And what can you do about them?
January 23, 2019