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Reducing hotel costs can feel like a constant balancing act. Cut too much, and you compromise your service and guest experience. Cut too little, and your budget shrinks fast. But there’s good news - some of the biggest costs in hotel operations are preventable or manageable to reduce without sacrificing quality.
Travelers are showing a real appetite for replacing their prior processes with AI, but this appetite doesn’t necessarily translate across the planning spectrum. How far are travelers willing to automate their experience – and where does this appetite taper off?
Though the eccentric characters of the White Lotus franchise may suggest otherwise, wellness isn’t specifically concentrated on the white-sanded resorts and digital detox experiences of the world. While these luxurious, holistic experiences play a pivotal role in wellness tourism, there’s room within this space for all types of wellness-curious travelers, including primary, secondary, and even business travelers.
July 15, 2024
We’ve all encountered either first or second-hand the stress of a wedding. From the overbearing mother-of-the-bride to unexpected rain showers, it’s quite normal for the bride and groom to look forward to the moment after they say I do. So whether they are having the wedding at your hotel or spending their honeymoon there, there’s nothing newlyweds appreciate more than smooth sailing when it comes to hotels. Here are ten ways you’ll be sure to wow the couple and help get their marriage started on the right foot.
July 8, 2024
May through October is peak wedding season, and we are currently in the thick of it. It can be a stressful time of year not only for brides and grooms, but also for the hotels involved in their special days. Thankfully, there are ways that can help your property run smoothly. By using tags and the outreach feature in your guest messaging software, your team can send targeted group messages that keep guests and staff connected and coordinated on the “day of ''.
June 19, 2024
Hotels are grappling with the challenge of losing revenue to online travel agencies (OTAs), a long-standing issue exacerbated by the hefty commissions these agencies take. Despite the perceived convenience associated with OTAs, hotels are recognizing the urgency of reclaiming direct bookings. To address this, leveraging platforms like Facebook Messenger and Apple Business Chat for seamless communication, combined with robust loyalty programs, emerges as a strategic solution.
June 18, 2024
A fast-growing addition in the hospitality industry, guest messaging digitally connects guests directly with hotel staff. Via text and other channels, guest messaging leads to higher overall ratings, more direct bookings, and increased staff efficiency.
June 10, 2024
Millennials and Gen Z are reshaping the travel industry with more unique preferences than previous generations. They are a tech-savvy population, looking to immerse themselves in new cultures and create personalized vacations. Let’s dive deeper into the preferences and behaviors of Millennials and Gen Z travelers, and how guest messaging meets the expectations of this important demographic.
April 15, 2024
One topic of conversation that reaches across all regions and types of people is the weather. Now that spring has sprung, we wanted to see what people were saying about the weather through Kipsu. These are real conversations but have been anonymized for privacy. Take a look below to read convos about anything from snow to rain to sunshine!
April 8, 2024
This year’s solar eclipse will likely be 2024’s biggest event in the U.S., bringing in over an estimated 1 billion dollars in revenue for the regions where the total eclipse will appear. While these numbers are exciting, it’s important to remember that this increase in incoming tourism will also lead to an increase in demand on the staff at hotels in the area.
March 12, 2024
Guest service is arguably the most important part of the hospitality industry—ensuring guests have what they need and feel comfortable asking for it if they don’t. But now that texting is preferred over calling, hotels have to make sure they’re providing the right channels for open communication.With hospitality texting, guests can easily text in requests or questions, and hotels can even prompt guests to tell staff what they need with the mid-stay message. These status checks are a great tool to improve brand survey scores and boost your guest engagement. Let’s dive into the mid-stay check-in and ways you can implement it at your hotel.
Using WhatsApp as a hospitality messaging solution is elevating an already luxury experience for guests at the Shangri-La Al Husn and Shangri-La Bar Al Jissah in Oman.
April 25, 2022
With travel numbers nearing pre-pandemic levels and high turnover in the industry, onboarding is as important—and potentially stressful—as ever. Good thing there are ways to outline a process and streamline it with tools like digital messaging platforms!
April 21, 2022
Digital messaging in hospitality can help bridge language gaps, increase efficiency for lean hotel teams, and create a more accessible channel for effective communication. Learn how to use WhatsApp to increase guest satisfaction at hotels worldwide.
April 18, 2022
The ultimate goal is for your guests to download and use the app. Tens of millions of dollars have been spent on developing brand apps. Today, guests can manage nearly every aspect of their stays from the palm of their hand. However, the adoption of branded apps continues to present a consistent challenge for hotel brands. Use guest messaging as a vehicle for app downloads and Marriott loyalty.
April 11, 2022
Texting is a popular messaging channel, but only in the U.S. Learn why hotels should be using other digital messaging channels in hospitality like WhatsApp to reach international guests, help bridge language barriers, and create a memorable experience.