5 Ways Hoteliers Can Use Guest Messaging To Boost ITR Scores
Although hotels employ different measures to assess guest satisfaction, the intent-to-recommend score (ITR) stands as the benchmark of excellence in the hospitality industry. It serves as the litmus test that separates the best from the rest. There are several factors that can impact your property’s ITR scores, and guest messaging can be the tool you need to improve those elements at your hotel. Here are five ways guest messaging can help boost guest recommendation scores.
November 3, 2023