Solving the Right Problem at Kipsu: An Exciting Outlook on Product Development
For fourteen years, Kipsu has worked to redefine what it means to engage with guests and customers through digital messaging. As a SaaS company, adapting to the fast-evolving digital landscape is crucial to our innovation, and our growing Product team has played a key role in making sure Kipsu truly helps our partners in the best way possible. Starting at Kipsu as a Product Analyst six years ago, Cara Sego has been instrumental in our product development. From paving the way with new positions to fulfill the needs of our company and partners, to the innovative development of our software, Cara has seen the trajectory of Kipsu and has great insight into what is to come. This year, Cara was promoted to Director of Product, leading the team into developing our digital messaging software to work for our customers and its users. We sat down with Cara to discuss the growth and achievements of both Kipsu’s digital messaging as well as her career with Kipsu!
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Sonja Swanson
December 19, 2023